User Acquisition Manager




Job Information


  • Work with game studio to build advertising plans, performance metrics, and budgets, that align with studio goals – and be prepared to update them quickly as priorities may shift.
  • Monitor, optimize and report performance of campaigns on an ongoing basis.
  • Identify new partner, platform, and optimization opportunities to drive campaign performance
  • Develop test plans, measure performance, and make recommendations based on testing.
  • Cooperate with International and localization teams to maintain appropriate International advertising.
  • Identify the highest impact testing opportunities, prioritize, execute, track results and communicate with game and marketing teams.
  • Daily, weekly, and quarterly budget forecasting and reporting of results.


  • Strong analytical skills and experience working in metrics based companies.
  • Intuitive grasp of data and strong with Excel
  • Genuine interest in social, gaming, analytics, and advertising is a must.
  • Passion for problem solving: You must be able to tackle new, unfamiliar, and possibly daunting problems–to break them down into manageable bits and solve them.
  • Experience – and a desire – to do both strategic planning and daily execution/optimization.
  • Proven ability to effectively influence others without directly managing them.
  • Team management skills, who had led a team of three or more people.
  • Outstanding communication skills – both written and spoken.
  • Experience working in fast-paced environments, preferably in an internet, financial, or consulting industries
  • Display, SEM, Facebook advertising experience a plus
  • SQL and/or Programming Experience a plus
  • BS/BA degree in math, science, or engineering, or proven track record in a quantitative/problem solving environment (or equivalent training and experience)
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